For the new 2020 season, the Olympique de Marseille football club wanted a completely new artistic direction for its matches in order to turn the sports experience into a spectacular show.
The audio and visual artistic direction before and during the matches has been revisited by creative studio Cutback Live, with completely revised live video content and branding.
For the new 2020 season, the Olympique de Marseille football club wanted a completely new artistic direction for its matches in order to turn the sports experience into a spectacular show.
The audio and visual artistic direction before and during the matches has been revisited by creative studio Cutback Live, with completely revised live video content and branding.
SMODE is at the heart of the new A/V system used in the Velodrome Football stadium.
In addition to generating the visuals for the screens in the stadium, it is deeply involved in the interaction with the other show equipment: lighting, scoring, sound, etc.
Cutback Live has built an unified interface on top of SMODE, resulting in a powerful show management system capable of managing all the events of a match in a totally synchronized way (video, sound, light, broadcast integration, scoring, cards, etc. , ..).
The visuals for scoring and events of every match are generated in real-time depending on the game actions and are broadcasted live on the screens of the stadium.
Precise work to take into account the needs of the various stakeholders (directors, operators, technical directors, etc.) was done before and during the residency, in order to obtain the most personalized, efficient and easy-to-use tool possible.
The visuals for scoring and events of every match are generated in real-time depending on the game actions and are broadcasted live on the screens of the stadium.
Precise work to take into account the needs of the various stakeholders (directors, operators, technical directors, etc.) was done before and during the residency, in order to obtain the most personalized, efficient and easy-to-use tool possible.